Client: Hal Leonard Books
Subject: Manual for Working Musicians
Title: “The Musician’s Guide to Brides, How to Make Money Playing Weddings”

• The release of a 300+ page non-fiction book with the world’s largest music publisher, Hal Leonard Corp. required respecting rigid deadlines for submitting a new publication proposal, interviewing experts, and writing the project outline, text, index, back cover, and one-page sales sheets

• Conversational storytelling, topped off with a bit of humor, drives important points home in this guidebook directed to a target audience of musicians

• Followed the publisher’s manual of style, an author’s guide requiring specific elements of marking proofs, making notes, listing references, citing bibliographies, and producing the correct appearance of the final draft for submission

• Nurtured smooth working relationships with a professional publishing team: the copy editor, graphic designer, and sales rep

• Managed post-publication book publicity, including formulating press releases and preparing answers ahead of radio and television interviews

 View sample pages of this guide and purchase at Amazon.com